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Friday, August 12, 2022

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Have your say on Council’s draft Communication and Community Engagement Strategy


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The community is invited to provide feedback on Surf Coast Shire Council’s draft Communications and Community Engagement Strategy 2022-2025.

The draft strategy sets the organisation’s communication and engagement priorities and will be supported by annual action plans.

Based on Council Plan priorities and extensive community engagement, the draft strategy focuses on six strategic directions:

·       Working with First Nations People

·       Accessibility and representation

·       Building relationships and trust

·       Influential and deliberative engagement

·       Council wide focus and continuous improvement

·       Innovation and use of technology

Consultation completed during March and April to help guide the strategy included telephone and online surveys as well as focus groups and meetings with Traditional Owners, advisory committees, young people and members of the People Place Future community panel. 

Mayor Cr Libby Stapleton said feedback from the community had confirmed the need for Council to continue to provide a range of communication and engagement methods.

“While online communications options are growing in popularity, traditional print media and hard copy options are still preferred by many.  And in terms of surveys, hard copy and phone surveys were considered almost equally as popular as online survey options.” 

“It’s clear we need to keep offering a mix of options that meet the needs of our local communities,” she said.  

Mayor Stapleton said the draft strategy would ensure Council’s community engagement was meaningful and its communications effective.

“We really value the contribution that local voices bring to the decision-making process and want to make sure our communication is clear and accessible for all.  The draft strategy paves the way for this.”  

Anyone can view the draft strategy and provide feedback until 23 August at www.surfcoast.vic.gov.au/YourSay.


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